Umami Burger, sbe's world-renowned premium burger brand has opened its third location in Tokyo at Kinshicho Parco Sumida Food Court, one of the largest department stores in Tokyo. The brand is also unveiling a fourth location in the trendy district of Ebisu at Ebisu Mitsukoshi Basement Food Court this month.
“We are thrilled to introduce Umami Burger's first quick service restaurant (QSR) concept with the opening of our third and fourth location in Japan. Following the success of our first two locations, we are proud to continue our international expansion and bring the best hospitality experience to our guests,” said Sam Nazarian, founder and CEO of sbe, Umami Burger’s majority shareholder. The company is a lifestyle hospitality that develops, manages and operates award-winning hospitality venues. |
| Umami Burger's new outlet in Tokyo |
Tatsuhiro Kaiho, CEO of Umami Burger Japan, added: "We are extremely excited for our next two restaurant openings in Japan and to continue to grow the Umami Burger brand. Working with Sam Nazarian and his team has been wonderful, and we are looking forward to future expansion.”
Founded in Los Angeles in 2009, Umami Burger has been named GQ's ‘Burger of the Year’, Men's Journal's ‘Best Burger in America’ and one of the ‘25 Most Innovative Consumer Brands of 2016’ by Forbes' CircleUp25. Currently, Umami Burger has 18 restaurants in California, New York, Illinois, Nevada, and Japan with additional locations planned around the world.
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